its a type of honda store/dealer
Primo stores=kei cars
Clio stores=larger cars
heres a quote from the ascot page on winki
Primo stores=kei cars
Clio stores=larger cars
heres a quote from the ascot page on winki
The first Honda Ascot was borne out Honda's strategy to diversify its sales channels in Japan. In 1985, two separate dealer networks were established, under the names of "Honda Clio" and "Honda Primo", in addition to the already existing "Honda Verno" network. While the Primo stores handled kei cars, as well as base Honda Civics, the Clio stores focused on larger models, including the top-of-the-line Honda Legend. With the arrival of the fourth-generation Honda Accord (CB), its sales were assigned solely to Honda Clio.
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